“Using [coaching] instead of sending executives and managers to seminars two or three times a year can be more beneficial to ongoing career development, not to mention less expensive…”  – PC Week


Do you ever wonder about the effectiveness of coaching in your personal or professional life? Coaching is a relatively new industry. However, its effectiveness has been proven time and again. Below is a sample of some interesting coaching statistics.

– According to the Hay Group, between 25% and 40% of Fortune 500 companies use executive coaches.

– A Metrix Global Study of a Fortune 500 company determined that coaching produced a return on investment (ROI) of 529%.

– Manchester, Inc. study reported a return of $6 for every dollar spent on coaching. Improvement was made in bottom-line profitability, productivity, quality, organizational strength, customer service, reducing company complaints, retaining executives, and cost reductions.

If you’re an executive or management professional in corporate America, a small business entrepreneur, a career employee or student – are you operating at your peak full potential? I hope so – you should be!

When the economy gets tight, and competition intensifies all around you, what do the high achievers and peak performers do to get that secret edge? It may not be much of a secret, but here are a few clues…

I absolutely believe that people, unless coached, never reach their full potential.” – Bob Nardelli, CEO, Home Depot

I never cease to be amazed at the power of the coaching process to draw out the skills or talent that was previously hidden within an individual, and which invariably finds a way to solve a problem previously thought unsolvable.” – John Russell, Managing Director, Harley-Davidson Europe Ltd.

Companies are increasingly turning to coaching for leadership development, style issues and talent retention, so it makes sense that 55% of respondents said that their organization uses coaching as a one-on-one process intended to maximize management and leadership potential and 54% do so to change behaviors.” – Lee Hecht Harrison survey.

According to the Harvard Business Review, “The goal of coaching is the goal of good management: to make the most of an organization’s valuable resources.”

So what are YOU doing to get a return on you? The most valuable and prized asset you have is you! You are in charge of your life; you make the important decisions; and you are in the “driver’s seat of your own life” personally and professionally. Knowing you’re in control (not other people, circumstances or situations) should make you feel great.

If you’re not where you want to be with regards to your life situation or your business / career, then make a move today to get a better R.O.U. The most expensive and worthy investment an organization makes is on human capital and personnel. (That’s YOU!)

57% of Fortune 500’s Most Admired Companies use 1 to 1 Coaching for their most valuable people, and according to Investor’s Business Daily, “Across corporate America, coaching sessions at many companies have become as routine for executives as budget forecasts and quota meetings.” If that’s their secret for moving ahead from the pack, what’s your solution?

If the current path you’re taking is not (and has not) been bringing you…

  • Increased self-awareness
  • Lower stress levels
  • Better goal achievement
  • Renewed self-discovery
  • More integrated life
  • Increased self-confidence

…then it may be time to increase your R.O.U. and apply the secret advantage that so many other individuals have already found out!

So, now that you’ve read  the above article, how are you going to use this information to make 2010 a fantastic year for your life and/or your business?
Please take a moment and share your ideas in the comment section below. 
Enjoy the rest of your day!  ~ Kris


About Kris Cavanaugh

Kris Cavanaugh, owner of ShiftTM, is a Speaker, Author and Coach who specializes in helping others cultivate a C.E.O. mindset in every area of their life so their businesses, careers, and personal lives thrive.  She is an expert strategist with an amazing ability to pull her clients through difficult challenges to obtain the life they truly want.

If you have a desire to live your life “on purpose”, so you wake up every day excited about the possibilities and maintain an unwavering belief that you will overcome any obstacles to achieve your personal and professional goals more easily, call Kris at 404-551-3601 or go to https://begintoshift.com.aepiph.dev/landpage/MakeTheSHIFT.htm to schedule your complimentary meeting today.

Kris is author of “Stuck to C.E.O.” (available on Amazon) at http://stucktoceo.com/.

Need a Speaker?  
Kris Cavanaugh is a Professional Member of the NSA (National Speakers Association).  If you or people you know are seeking speakers, panelists, or workshop instructors for any type of association, corporate, nonprofit or industry meeting, please contact Shift, Inc., at events@begintoshift.com.aepiph.dev.  You can learn more about Kris’ presentations at

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